How to Link My Instagram to Facebook

With brand names embracing digital platforms besides Facebook, issues arise. How To Link My Instagram To Facebook, Where do you publish which content? Should you planning to sell to both locations? How will your fans stay in touch with the updates on both platforms? Should you promote one platform on the other or does that get too complicated? Will people feel overwhelmed if I ask them to follow my brand on more than one platform?

They're all viable questions, ones that have different answers depending upon who you are and what your brand stands for.

 How To Link My Instagram To Facebook


That brings us to an important discussion today, one that I have actually become part of lots of times in the last number of months. Should a brand name link their Instagram account to their Facebook page? And how?

Initially, everybody considers the best ways to post content from Instagram to Facebook. After all, pictures get enagagement on Facebook too - so why not? If you're creating visual content for one platform, why not likewise post it on another platform? Expecting the exact same outcome by posting the exact same content on various platforms is an error that many digital marketing rookies make, nothing to be ashamed of.

On Instagram, sharing your posts with your Facebook Page rather than your personal profile refers changing your settings. By default, Instagram shares images with your individual profile when you link Facebook to your Instagram account.

Your initial step is to go to Instagram account on your phone and choose the profile icon in the lower best corner. Then pick the 3 dots in the upper right corner to get to the Settings location.

Then from there, scroll down to the Linked Accounts area.

Then you will see your social accounts that you have connected. Select Facebook.

When you have actually at first linked Facebook to Instagram, you'll have the ability to select either your individual profile or any Page that you are an Admin of as the place you desire your Instagram pictures to go when you select Facebook.

Now whenever you take a photo and choose Facebook, it will go to your Page rather.

The one problem with this approach is that if you only want SOME images to go to your Page and some to go to your personal profile, you have to toggle back and forth each time.

Posting Just Select Photos to your Facebook Page.


Another method is to set up an IFTTT recipe that will just share an Instagram image to your Page when you do something unique like have a specific hashtag in the post.

The advantage of this is that the post goes out on your Timeline so it is seen by more individuals, and you can then choose which precise photos you want to send out to your Page from Instagram.

Naturally, you can also just look at posting the photo to your Page individually, but a little automation sometimes is not a bad thing.

I have a recipe set up where if I utilize the hashtag #FBalbum in my Instagram post, then it goes to my Facebook Page.

Adding an Instagram Tab to your Facebook Page.
Another thing you can do is to include an Instagram Tab to your Facebook Page.

This essentially brings your Instagram feed into your tab but the images do not go out on your Timeline. So while it's a fantastic method to improve your Page, it's not going to be quite as visible as the other two methods of connecting your accounts shown previously.

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