How to Link Instagram and Facebook

With brand names accepting digital platforms besides Facebook, issues arise. How To Link Instagram And Facebook, Where do you post which content? Should you seek to sell to both places? How will your fans stay in touch with the updates on both platforms? Should you promote one platform on the other or does that get too confusing? Will individuals feel overwhelmed if I ask to follow my brand name on more than one platform?

They're all practical concerns, ones that have different answers depending upon who you are and exactly what your brand stands for.

 How To Link Instagram And Facebook

That brings us to an important discussion today, one that I've become part of plenty of times in the last couple of months. Should a brand name connect their Instagram account to their Facebook page? And how?

At initially, everybody thinks of ways to post content from Instagram to Facebook. After all, images get enagagement on Facebook too - so why not? If you're producing visual content for one platform, why not likewise publish it on another platform? Expecting the very same outcome by posting the same content on different platforms is a mistake that the majority of digital marketing rookies make, nothing to be ashamed of.

On Instagram, sharing your posts with your Facebook Page rather than your personal profile is a matter of changing your settings. By default, Instagram shares images with your individual profile when you link Facebook to your Instagram account.

Your initial step is to go to Instagram account on your phone and select the profile icon in the lower ideal corner. Then select the 3 dots in the upper right corner to get to the Settings area.

Then from there, scroll down to the Linked Accounts section.

Then you will see your social accounts that you have actually connected. Select Facebook.

When you have actually initially connected Facebook to Instagram, you'll be able to select either your personal profile or any Page that you are an Admin of as the place you want your Instagram pictures to go when you select Facebook.

Now whenever you take a photo and select Facebook, it will go to your Page instead.

The one problem with this approach is that if you only want SOME pictures to go to your Page and some to go to your individual profile, you have to toggle back and forth whenever.

Posting Just Select Photos to your Facebook Page.

Another technique is to set up an IFTTT dish that will only share an Instagram picture to your Page when you do something unique like have a specific hashtag in the post.

The advantage of this is that the post goes out on your Timeline so it is seen by more people, and you can then select which specific pictures you wish to send out to your Page from Instagram.

Naturally, you can likewise simply take a look at posting the picture to your Page individually, however a little automation sometimes is not a bad thing.

I have a recipe set up where if I use the hashtag #FBalbum in my Instagram post, then it goes to my Facebook Page.

Adding an Instagram Tab to your Facebook Page.
Another thing you can do is to include an Instagram Tab to your Facebook Page.

This basically brings your Instagram feed into your tab but the images do not head out on your Timeline. So while it's a terrific method to enhance your Page, it's not going to be quite as noticeable as the other two methods of connecting your accounts shown formerly.

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